Each Friday in The Wrap, one of the North’s leading media and creative figures gives us their take on the week’s news covered by Prolific North. This week it’s the turn of Katie Roberts, Head of Events at Hosted by National Museums Liverpool.
Keeping market research in-house may seem like the most cost-effective thing to do, but by side stepping industry experts and conducting DIY research, you could be putting your business at risk, writes Kim Davis, managing director at Explain Market Research.
This week it's the turn of Daisy Whitehouse, MD of Down at the Social, to give us an insight into her working life. To suggest another senior media or creative figure for A Week In My Life, please email firstname.lastname@example.org.