Yorkshire Tea’s big-hitting digital comms chief Ollie Ratcliffe is switching his tipple as he departs his role as digital comms specialist at Yorkshire Tea parent Betty’s and Taylors of Harrogate for the post of head of marketing at West Yorkshire craft brewery Salt.
Announcing his new role on LinkedIn, Ratcliffe couldn’t wait to get started with the unforgivable puns: “I’m ‘hoppy’ to be joining the incredible team at SALT as the new Head of Marketing,” he wrote to audible groans from across the internet. “Home to a portfolio of cracking venues, a superb brand and my favourite pint (Citra. If you know, you know) – I’m excited for the journey ahead and sharing more as we go. For now, please feel free to go ahead and enjoy one of these lovely numbers in the sunshine this evening.”