Fashion retailer White Stuff has appointed Journey Further to handle its performance marketing activity.
Journey Further, which has offices in Leeds, London and Manchester, won the account following a five-way pitch, and will manage an annual seven-figure spend across PPC, display and paid social, as well as creative development for these channels.
Seb Villien, Head of e-Commerce at White Stuff, said: “Journey Further impressed us with its data-driven approach and we’re looking forward to further developing our customer-centric strategy with its support.”
Chris Rowett, Paid Media Director at Journey Further, added: “We will be aiming to support them online with performance and brand activity, as well as helping drive store footfall post Covid as they look to drive growth in multiple territories.”
