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Warrior bar maker eyes growth with new merchant bank funding

Kieran Fisher

KBF Enterprises, one of the UK’s fastest growing sports nutrition companies, has secured a funding package which includes invoice finance stock funding and a term loan to continue its ambitious growth plans.

The Manchester-based business, which is behind one of the most recognisable nutrition brands in the UK – Warrior, has partnered with merchant banking group Close Brothers. The funds will support the company’s rapid growth trajectory both in the UK and overseas.

This follows a strong trading period for KBF Enterprises, achieving a turnover of £39m for the 2024 financial year, catering to the growing global demand for convenient and healthy snacks and beverages.

KBF Enterprises was founded by entrepreneur Kieran Fisher in 2008 and has achieved 50% annual growth for each of the last four years. A successful e-commerce platform has been established for Warrior as well as a strong retail presence with orders shipped to over 25 countries and major UK supermarkets including Tesco and Asda.

Kieran Fisher, founder of KBF Enterprises and Warrior said: “We’re delighted to be partnering with Close Brothers. Over the past four years we have achieved significant expansion and with this investment, we are looking ahead to upscaling this growth into 2024 and beyond.

“The sports nutrition category is expanding at a phenomenal rate. Our Warrior CRUNCH and RAW bars are now the fastest selling protein bars in the UK, with one being consumed every three seconds. This investment will have a real impact on our operation, enabling us to grow the business further, staying at the forefront of new trends and innovations to develop nutritious, great tasting and affordable products to appeal to health-conscious consumers around the world.”

Bradley Hargreaves, business development director at Close Brothers Invoice Finance, said: “The team at KBF have developed a market leading brand and their growth in the last four years is fantastic. We’re delighted to provide a funding facility at this exciting time for the business, to support the next phase of growth. Kieran has a clear strategy for KBF, which we’re thrilled to be a part of.”

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