Creative agency Unite and Create has added Spotify to its growing client roster.
The agency has been briefed with creating dynamic video content for the audio-streaming giant throughout 2023. The project will see Unite and Create leverage its expertise in creative production, animation and storytelling to deliver a series of videos which resonate with Spotify audiences.
The latest brief builds on previous projects where Unite and Create delivered video pieces for high-profile Spotify projects including Nike and Cannes Lions in 2022.
Fast-growing Unite and Create was founded in 2020 by Dan Laurence and Chris Hobson, and last month reported revenues of £1.5 million, following record growth of 300 per cent year-on-year. The agency specialises in producing bespoke animation projects and events for an expanding client list that includes Amazon, Sonos, Audi and the BBC.
Tye Comer, senior manager at Spotify said: “From the initial kick-off meetings to the delivery of the final assets, the Unite and Create team proved to be ideal partners for the projects. I was continually impressed by the team’s professionalism, creativity, attention to detail and the speed at which they were able to turn around the edits.”
Chris Hobson, founding director at Unite and Create, added: “We couldn’t be more excited to add the world’s most popular audio streaming service to our growing client roster.
“As a platform, Spotify has transformed the way we access and consume content and Unite and Create are ideally placed to support the platform’s growing emphasis on creating engaging video content to enhance the audio experience.
“We’re looking forward to building on the successful campaigns we’ve already implemented to deliver high-quality, dynamic pieces of video content which captivates audiences across the globe.”
Unite and Create’s agile business model leverages the expertise of hundreds of freelancers across the world to provide a bespoke account team tailored to each project.