Stoke B2B marketing agency Lesniak Swann has secured two new accounts as it seeks to consolidate its position as a leading agency for the construction industry.
The agency specialises in supporting brands with a complex route to market or technical product portfolio and has been engaged by the UK division of global manufacturer JELD-WEN to develop its marketing strategy and activity to support its range of high-quality commercial timber doors.
Also new on Lesniak Swann’s books is Broxap, a fellow Stoke business. Broxap specialises in outdoor installations, including street furniture, litter bins, shelters, cycle parking, outdoor gym and timber play equipment. Lesniak Swann will be working with the business to enhance media engagement and to support the PR placement strategy for the company’s outdoor fitness and playground equipment brands.
Managing director of Lesniak Swann, Alex Swann said: “Lesniak Swann prides itself on delivering relevant and effective marketing campaigns that deliver measurable results. Our wealth of experience working with B2B brands that have complex market challenges, particularly in the construction industry, means we’re able to offer a higher standard of support than might be found in generalist agencies. This approach has helped to deliver some remarkable results for clients in recent years – and we look forward to having a similar impact with our new clients.”