Travel Counsellors are preparing for international growth with the appointment of Code Computerlove.
It’s appointed Code to enhance its online recruitment experience, by putting franchisees at the centre of its digital strategy.
“We’ve concentrated on the user experience and worked closely with Code to ensure that potential new travel counsellors and support team colleagues can fully immerse themselves in our culture, engaging in all that we have to offer before deciding to begin a new career opportunity with us,” explained Travel Counsellors’ director of digital and innovation, Waseem Haq.
“We choose our external partners carefully to ensure they thoroughly appreciate the focus, care and attention we give to the people who make up our Travel Counsellors community, both in the UK and in six more countries across the globe. The collaborative partnership we have developed with Code means that their team has become a natural extension of ours, sharing the focus we have on bringing our peoples’ stories to life and providing memorable, multi-channel digital experiences.”
The company is based in Manchester, with offices in Ireland, the Netherlands, Belgium, South Africa, Australia and the UAE.
“We began our exciting journey with Travel Counsellors with in-depth user research to shape our strategies, followed by ongoing implementation of new features that will deliver the biggest impact at each stage of release,” added Code director, Steve Peters.
“By working with MediaCom we’re able to look at the strategy as a joint entity and ensure the end-to-end media to on-site experience is seamless and optimised for key audiences, delivering greater results.”
