Two Manchester companies say they’ll be able to provide “unbeatable” traffic insight for North America through a new partnership.
Technology firm, Kalibrate is behind the TrafficMetrix software, which provides detailed data about traffic in the US.
Its tie in with autonomous, electric and connected vehicles data specialist, wejo, means that it will also be able to provide traffic flow information.
“We are delighted to partner with wejo to further strengthen our TrafficMetrix data. Both businesses are renowned for their strength in data collection and analysis and by coming together we can leverage our strengths and bring something truly beneficial to the world of traffic data analysis,” explained Oliver Shaw, Kalibrate’s CEO.
“The addition of connected car data allows us to provide the same level of consistency in our traffic data — but with an added depth of granularity. We can now offer a complete and comprehensive traffic data set for the US that includes traffic by hour, day of the week, month, and direction. As well as multiple other data points that are vital in assisting our customers to better, smarter decisions.”
Kalibrate has recently acquired a number of US-based location intelligence businesses, including Trade Area Systems.
