The Prolific North Creative Awards 2024: The Winners

Wrapping up a busy week over at Northern Marketing Festival, today we can reveal all the winners of the second Prolific North Creative Awards.

At a live awards ceremony at Victoria Warehouse in Manchester last night, the event celebrated and showcased all the ambitious individuals, teams, companies and creative campaigns from across Scotland and the North of England.

Hosted by a very entertaining BBC Radio 1 presenter Dean McCullough, 27 trophies were handed out followed by an afterparty with DJ Arkaid.

A big thank you to our judging panel this year and congratulations to all the finalists, highly commended entries, and of course the winners! A special thanks goes to our sponsors this year that helped make these awards a reality –The Eastern Blok, THG Studios, Sun Branding, McCann Leeds, One Agency and Dentsu Creative.

The Prolific North Creative Awards 2024: The Winners

Advertising Campaign: Large: CreativeRace & Northern Trains – Try The Train With Northern Trains

Also nominated:

• Eurocamp – Anything’s Europossible
• Principles & Astonish – No magic. No spells. Just Astonish.
• STM AGENCY & Epaderm – ’Just in Case’ Campaign
• THG Studios & Disney – There’s a Disney story in everyone
• THG Studios & Toblerone – Never Square, Always Personal

Advertising Campaign: Small: Serotonin & Sussex Modern – Yours For The Making

Also nominated:

• A&P & University of Salford – My Story
• C21 Creative Communications & England Squash – Let’s Hit It
• Cairn & Blum – Open up
• Karol Marketing & Newcastle Hospitals Charity – Unforgettable
• Sam Teale Productions & More Years Limited (Years.com) – Dogs Deserve To Live Forever
• THG Studios & ASDA Mobile – That’s Christmas covered early
• Upp B2B & Fi Europe – Step inside a world of ingredients

Rebrand: Leisure/Retail: Manifest & Eko Brewery – Shine Bright

Sponsored by The Eastern Blok

Also nominated:

• APS Group – The Pools Rebrand
• Eurocamp – Eurocamp Rebrand
• HUB & 247 Blinds – HUB’s cheeky new look for 247 Blinds
• MuddyWellies – Salons Direct Group Rebrand
• Poke & Liverpool Cathedral – Look Up
• Superfly Marketing LTD – Connexin Live Arena Partnership
• USP Creative & Downland Bedding Company – Sleep Well, Feel Good

Rebrand: Professional Services: USP Creative & Curtins Consulting Ltd – Building a Better Future

Sponsored by The Eastern Blok

Highly Commended: OBI Property & Schroders – City Tower Rebrand

Also nominated:

• Applied Digital Marketing – Pearce Group Rebrand
• Cogent Claims – First rebrand for a growing Leeds company
• Hotfoot Design & Onunda – Turning Waste into Worth
• Influential & Routes Healthcare – Reinventing Healthcare Branding
• The Bigger Boat – 21° (formerly Green Building Store) Rebrand
• Two Stories & OneTwo – Rebrand: Experience is everything

Launch or Activation: Manifest & Wild Pack – Get Real

Also nominated:

• GOLD79 & CLOUD NINE – Temperature Calculator
• IF Agency & Parcel2Go – Sven the stork delivers
• Manifest & Jameson Black Barrel – Black Barrel Ignites
• Mearns & Gill and Stoltman Brothers – The Strongest Brothers that Ever Lived
• MuddyWellies & Modern Milkman – Transforming into a Movement
• Smoking Gun & Alton Towers Resort – The Curse Unleashed: Launching the World’s First Giant Dollhouse
• THG Studios & Avolta – PetSet Launch

Social Content: Silentnight- Just Sleep®: The World’s First Bed Making Machine

Also nominated:

• Dentsu Creative & OREO – What’s your OREO Twist?
• Digital Media Team – Tim Hortons Organic Social
• IF Agency  & McBride – Wewantsurcare/Social
• Manifest & Tommee Tippee – The Social Feed
• Live & Breathe x Morrisons – Better Together: Combining Trends and Human-Driven Content for Success
• STM AGENCY & St Pierre – Make Game Day Magnifique
• The Gate Films & Injury Lawyers 4 U – Schmidtt-Tok

Out-Of-Home (OOH) Ad: mFuse & TfGM – Rain posters

Also nominated:

• Brazil Street & Travel Supermarket – ‘Blowing Up’ in Manchester
• Serotonin & Sussex Modern – Yours For The Making
• mFuse & Unite Martial Arts – Summer Martial Arts

Most Memorable Campaign of the Year: Smoking Gun & Alton Towers Resort – The Curse at Alton Manor: She Just Wants To Play

Sponsored by THG Studios

Also nominated:

• Hello Earth Agency & Freja – Making Bone Broth Less Boring
• Liverpool BID Company – Liverpool Restaurant Week
• XSEM & Carling – Score with Carling

Creative Courage Award: Manifest & Ecologi – Don’t COP Out

Sponsored by McCann Leeds 

Highly Commended: Dinosaur & NHS Greater Manchester – What Will You Miss?

Also nominated:

• C21 Creative Communications & Greater Manchester Integrated Care Partnership – Pregnancy Screening Campaign
• Hitch Marketing & Small Steps Big Changes (SSBC) – Feed Your Way
• Karol Marketing & Newcastle Hospitals Charity – Unforgettable
• Look Up & Sheffield – transforming place and the built environment through augmented reality
• Made By Mortals – Bringing Lived Experience To Life

Creative for Good: npd – Thin Air

Also nominated:

• Digital Urban – Digital Urban’s immersive urban consultations
• Few and Far & Mind in Bradford – Healthy Minds
• Green Bean Studios – Children’s IP Entertainment Brand
• Molyneux Marketing & Ration.L – Spotlight On B-Corps
• Mood Films & The Grieving Pint – Men’s mental health awareness ad
• Manchester Local Care Organisation, The Showmen’s Mental Health Awareness Charity & Nice Cat Media – Cheetham Hill: A Showmen’s Life
• Visions Design & mender – mender web project

Creative for Good: Health: Dinosaur & NHS Greater Manchester – What Will You Miss?

Highly Commended: Made By Mortals – Bringing Lived Experience To Life

Also nominated:

• C21 Creative Communications & Greater Manchester Integrated Care Partnership – Pregnancy Screening Campaign
• Cascade Productions & Iceland Foods and UK Sepsis Trust – Delivering the Message
• CreativeRace & ASDA Tickled Pink – Raising Breast Cancer Awareness With Disruptive ASDA Tickled Pink Campaign
• Hitch Marketing & Small Steps Big Changes (SSBC) – Feed Your Way
• Into Productions & Ileostomy and Internal Pouch Association – IA Ostomate stories
• Round Midnight & Midlands Partnership University NHS Foundation Trust – Virtual Decisions: IDENTITY

Creative for Good: Positive Impact: Everything & Office of the Police and Crime Commissioner for Northumbria – Northumbria Violence Reduction Unit

Highly Commended: McCann Manchester & Smile Group – The Invisible Bouquet

Also nominated:

• Amy Manning & OmniMusic – Rebrand & Rise with OmniMusic
• Hotfoot Design & Blackburn with Darwen Borough Council – One Degree Challenge
• Manifest & Tommee Tippee – The Social Feed
• mFuse Manchester & Transport for Greater Manchester – Last Steps
• Sam Teale Productions – Sam Teale Productions strikes again with another amazing Christmas ad
• Think & Wood Street Mission – Pioneering rebranding and marketing for Wood Street Mission
• xDesign – Leeds Unleashed: Opening the door to Leeds’ thriving tech community

Brand Partnership: Wash Studio & Marketing Sheffield, Sheffield Hallam University & The University of Sheffield – Your University City

Sponsored by One Agency

Also nominated:

• Cascade Productions & Iceland Foods and UK Sepsis Trust – Delivering the Message
• THG Studios – Myprotein x Marvel

Creative Agency: Two Stories

Also nominated:

• Digital Urban
• Manifest
• Poke Marketing
• THG Studios

Creative Studio: Sun Branding

Also nominated:

• npd
• Ride the Lightning
• THG Studios

Production Company: Salamanda Media

Also nominated:

• Badger & Combes
• Dead Pixel
• Jen Spence Production
• Manto
• Revolution Productions
• Tungsten Media

Effective Design: Serotonin & Sussex Modern – Yours For The Making

Also nominated:

• ilk Agency & Generations Logistics
• The Bigger Boat – Brand identity for Pavilion

Experiential/Immersive Content: ADI & Printworks/DTZ Investors – Digital Transformation

Also nominated:

• Golley Slater & Coca-Cola Europacific Partners (CCEP) – Coca-Cola Metaverse
• OneTwo & JSaRC – Destination: Churchill Station – A Live, Immersive Experience

Inspired Space: Tileyard North

Also nominated:

• Colony – Fabrica
• Imageco – SEW Eurodrive

Animation/Graphics: HUB & CareCo – Reducing mobility stigma with CGI

Also nominated:

• Into Productions & The University of Manchester – Zero carbon without a net

Packaging: Begin & L J Fairburn & Son – Fairburn Famous British Blue®

Sponsored by Sun Branding

Also nominated:

• HUB & Chooee – A challenger brand that’s out of this world

Website Design: The Bigger Boat & Escape Studios – Empowering creative futures through energetic, accessible, and intuitive web design

Highly Commended: Visions Design

Also nominated:

• Eurocamp
• Serotonin – NQ64
• Tangent – Conveying People, Planet and Purpose through Tangent’s new brand website

Video/Film/Ad: Short Form: mFuse Manchester & Transpennine Express – Where Next?

Also nominated:

• A&P & University of Salford  – My Story
• Cascade Productions & Iceland Foods and UK Sepsis Trust – Delivering the Message
• Manto & NaughtOne – ’Percy’ – A Lounge Chair with Personality
• McGill Productions & Brother Sewing Europe – Connected Creativity
• THG Studios & Disney – There’s a Disney story in everyone

Audio: VisitScotland: The Sound of Scotland

Also nominated:

• Crowd Network & Manchester Airport Group – Your Airport, MAN
• Made By Mortals
• This Is Distorted & Leeds Teaching Hospitals NHS Trust – NHS Vital Signs

Broadcasting Programme: Entertainment: THG Studios & The Overlap – Stick to Football

Also nominated:

• Salamanda Media – New Model Agency

Creative Rising Star: Ben Catherall – Rhino Group Events

Sponsored by Dentsu Creative – The winner of this category was decided by a combination of judges scores and public voting.

Highly commended: Isabel Shananan – IMAGECO

Also nominated:

• Aleksandar Andonov – Influential
• Ally Boldan – instantprint
• Catherine Aletta – 1b Creative
• Jennifer Davies – interactive investor
• Olivia Goodwin – First Internet
• Sam Teale – Sam Teale Productions

Creative Trailblazer Award: Paul Sheldon – Golley Slater

The winner of this category was decided by a combination of judges scores and public voting.

• Gemma Downes – Music Of The Future
• Jack Dowell – Digitaloft

Category sponsors