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Textile firm Behrens Group acquires One Day Agency

The Behrens Group, Manchester’s longest-established textile company, has acquired a majority stake in One Day Agency.

Founded in 2019, One Day Agency was highlighted as one of Prolific North’s Independent Agencies to Watch in 2023.

The acquisition brings together Behrens, a sixth-generation family-owned business, and One Day Agency, co-owned with its founder and CEO, Ricardo Seixas.

One Day Agency, initially funded with £285,000, reported a turnover of £3.2m in 2023, with nearly 50% of profits generated from international brands and markets.

Following the acquisition from its original angel investor, Behrens will invest further into the agency, working closely with Seixas to expand and evolve the agency’s vision, continuing to break the industry’s traditional models.

Chris Hughes, managing director of Behrens, said: “After months of discussions with Ricardo, it is clear he possesses immense experience and talent. His vision for the agency aligns perfectly with our goals. Even as a traditional textile business, it is vital for us to further develop our digital expertise.”

Seixas added: “I’m thrilled to join forces with The Behrens Group and embark on this exciting new chapter. One Day’s ambitions have always been bold, and Behrens provides the foundation, investment, support, and shared values needed to continue our successful journey. Keep your eyes peeled!”

The integrated agency has recently expanded its reach by opening an office in Warsaw, Poland, and continues to attract high-profile international clients such as Bugaboo, TomTom, and Grupo Bimbo.

The new partnership marks a significant step forward for both companies, combining Behrens’ long heritage and One Day’s innovative approach to create a future of shared success.

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