Manchester’s Sugar PR has been appointed to handle a retail business PR brief for shopping outlet Freeport Talke in Stoke.
The mall attracts more than two million visitors each year and is the principal retail destination for the region.
Sue Sweatmore (above), the centre manager, said new owners were planning “further exciting enhancements to the visitor experience during 2017.”
Pete Davies, managing director of Sugar PR, based in Manchester city centre, said: “Freeport Talke is about to sign a deal with a new retailer who will occupy the final space left in the Centre. It’s an attractive destination for brands because of the huge catchment area it serves in Stoke, Staffordshire and Cheshire.
“We’re delighted to help tell the story of a fantastic destination and shopping experience.”