Refresh PR has been appointed by OTONE Audio to launch its new Blu Series and SoundBase ranges to the consumer market.
The Manchester agency is tasked with “gaining reviews, news and buzz” within the music and lifestyle press, as well as leading a surprise event.
Refresh, which has had a long-term relationship with Altrincham-based OTONE, also works with the likes of Continental Underfloor, Under Age Sales and Weight Watchers.
Gareth Thomas, managing director at Otone Audio, said: “We have continued to work with Refresh PR because of the professionalism, experience and flexibility with our briefs, and the team’s creative approach to campaigns.
“The agency has a first class understanding of our products and the audiences we need to reach, ensuring our brand remains at the forefront of the consumer tech market.”