ASK BOSCO, the award-winning AI marketing analytics platform, is set to launch its latest expansion – ASK BOSCO AI Analyst – at the upcoming brightonSEO conference on 10th-11th April 2025.
Designed to transform how brands and agencies engage with their marketing and ecommerce data, AI Analyst lets users ask questions in plain English such as, “What were my best-selling products last week?” or “Which campaigns performed best last week?” Users receive instant, visualised answers that make their data easy to understand and act on. This means no more data bottlenecks, no more sifting through endless spreadsheets – just instant answers to data questions.
ASK BOSCO AI Analyst breaks down barriers for marketers, enabling anyone – regardless of technical expertise – to interact with data like never before. By asking questions in natural language, users receive instant, visual responses in the form of customisable graphs and charts. With the ability to explore answers further through follow-up queries and an AI trust layer ensuring accurate, transparent insights, data is transformed from simply numbers into a powerful tool for better, data-driven decision making.
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“Digital marketers have long been bogged down by tedious data collection and waiting for answers, whether it’s digging through spreadsheets, chasing reports, or relying on data analysts. This results in delayed decisions, a lack of data transparency within businesses, and missed opportunities. With ASK BOSCO AI Analyst, the process is simple: ask a question, get an answer. No jargon, no faff – just instant, visual insights. It’s straightforward to use and accessible to all levels of a business, regardless of technical expertise. And with the ability to dig deeper with follow-up questions, it’s like having a data scientist on call 24/7,” says John Readman, founder & CEO at ASK BOSCO.
Key capabilities of ASK BOSCO AI analyst include:
- Conversational data analysis: Ask performance-related questions in natural language, get clear, AI-powered answers.
- Instant visuals: See real-time graphs and charts – no manual number-crunching required.
- Follow-up queries: Dig deeper into your data with seamless, follow-up questions
- Pin and save key insights: Build and customise dashboards with saved answers.
- AI trust layer: Get transparent, accurate insights.
- Enterprise-grade security: Full data protection, no third-party sharing.
- 24/7 answers: Get data insights anytime, anywhere. It’s like having a data analyst on call all day, every day – perfect for fast-paced decision-making.
Readman will be taking to the stage in Brighton on Friday, 11th April to deliver a talk to conference attendees, offering insights into how marketers can use make better use of their data to help reduce PPC costs and increase SEO traffic.