Property firm Henry Boot Developments has appointed Manchester’s Social Republic to deliver a campaign for its International Advanced Manufacturing Park in the North East.
The social media agency will be responsible for creating content, managing accounts and delivering paid advertising campaigns.
The Park is a joint venture between Sunderland City and South Tyneside councils and is located in the area north of Sunderland’s Nissan Motor Manufacturing plant and major international supply chain companies.
The 370-acre scheme will provide a world-class environment for the automotive supply chain and related advanced manufacturing businesses, and is expected to create more than 7,000 new jobs.
Rob Illidge, CEO at Social Republic, said: “We are honoured to be working alongside the IAMP team, raising awareness of the manufacturing park through innovative social campaigns.”