MoneySuperMarket has revealed its latest campaign, featuring Dame Judi Dench.
The new ad was shot by acclaimed film director, John Madden (Shakespeare in Love, Captain Corelli’s Mandolin, The Best Exotic Marigold Hotel and Operation Mincemeat) through Pulse Films and Tomboy Films.
It continues the MoneySuperSeven theme created by New Commercial Arts in 2021 and debuts at 9pm on Channel 4.
“We’re thrilled to welcome Dame Judi back to lead the MoneySuperSeven as they work harder than ever to help households get the best deals on their bills,” said Lis Blair, Chief Customer Officer at MoneySuperMarket.
“This is the third instalment of the MoneySuperSeven and just as the financial challenges facing households continues to grow, so too does the squad’s determination to save Britain serious money.
“We will continue to champion inclusivity in our advertising, and we were delighted to learn that the previous instalment scored in the top 3% of ads for its positive portrayal of female characters.”
