Emma Harnett has been named as the Marketing Director of fast-growing Manchester oral healthcare firm, Ordo.
She joins after 3 years at JD Sportsfashion, most recently as the retailer’s Head of Marketing for Global Campaigns and Media. Before that she was Head of its Retail Marketing in the UK and Northern Europe.
Prior to moving to JD, Harnett spent almost a decade at Dyson, rising to Senior Retail Marketing Manager.
READ MORE – How JD Sports started as a shop in Bury and became a global retail giant
The switch to healthcare and Ordo, comes following year-on-year growth of 250% for the brand. It’s now seeking to become a household name.
That will be one of her main tasks – growing brand awareness globally through refining its positioning, growing retail accounts and switching up its social, influencer and PR strategy.
“I am thrilled to join Ordo at such an exciting time for the brand,” she said.
“I’m keen to build on the amazing work that has already been done and help propel Ordo toward becoming a household name by expanding our reach in new and exciting ways and building meaningful connections with our customers.”
Barty Walsh, Founder of Ordo added:
“It’s been a brilliant year at Ordo and we’re very proud to be a challenger brand in a heavily dominated market. Even with our great successes in 2024, we’re keen to push the brand even further and we’re confident with the new appointment of Emma that we can achieve all of this, and more!”
