Newcastle’s Status Digital has rebranded as Qrious following a period of “rapid growth.”
Over the last year, it has appointed 8 new members of staff and said it planned to refocus on “people, innovation and curiosity” in 2020.
Managing Director, Nick Salloway explained that the new name was a portmanteau of the words “question and “curious.”
“With the dawn of a new decade we’ve had plenty to reflect on after nearly ten years in business. Much has changed in that time, not least the way customers interact with businesses of all shapes and sizes,” he said.
“We always put people at the heart of what we do and we’re always learning and exploring. Some of the technologies we use now didn’t exist ten years ago, and the same will be true in the future. That means that some solutions aren’t yet out there, haven’t entered the mainstream or simply haven’t been thought of.
“One thing that isn’t slowing is the rapid pace of digital and technological change, and to stay ahead, businesses have to stay relevant, and importantly for us, need to curious about the world. Our team is incurably curious by nature and we tend to attract customers with a similar outlook. We’re always asking questions like, ‘how can we improve that experience for the customer’ or ‘how can we solve that problem?’ The solutions aren’t always obvious and that’s what keeps things interesting.”
He added that he wanted Qrious to become the “leading customer experience agency in the UK.”