The Government has announced a new £20m fund to boost the culture and creative industries across England.
Areas will be able to bid for up to £7m for projects to help regeneration, create jobs and maximise the impact of investment.
The cash can be used for new spaces for creative businesses; bringing historic buildings back into use; or redeveloping museums and art galleries.
“Cultural investment can have a transformative impact on communities. Creativity, culture and heritage is what makes places special for local people and visitors alike. But it also helps attract inward investment, with businesses drawn to vibrant, exciting towns and cities,” explained Michael Ellis, the Minister for Arts, Heritage and Tourism.
“This fund gives more places the chance to harness the unique power of culture to regenerate communities, create jobs and boost tourism.”
The Government points to the success of Hull, which it says, has attracted more than £3bn of investment and created 800 new jobs since becoming UK City of Culture.
Last year, it was announced that the UK would no longer be able to take part in the European Capital of Culture competition, due to Brexit. Liverpool estimated a return of £750m on a £170m spend when it received the title.
The Fund will be administered through Arts Council England (ACE). Bids from local areas must maximise potential economic growth and productivity, strengthen local leadership in culture and the creative industries and help to enhance creative skills.
Calls for expressions of interest will run from 3 July to 15 August, with full applications sought from 9 September to 19 October.
