The Prolific North Creative Awards 2023: The Winners

Congratulations to all our finalists, highly commended entries, and of course the winners! A very special thanks too to this year’s sponsors who helped make these awards a reality – Dentsu Creative and McCann Leeds  – not to mention our independent judging panel of industry leaders.

The moment you’ve been waiting for… here are all the winners from the 2023 Creative awards!

The Prolific North Creative Awards 2023: The Winners

Effective Design: Tall – UK Savings Week Campaign

Also nominated:

• BagsID & JUMP
• Creative Concern & The University of Salford – Get your future moving
• Deloitte Regions Campaign
• Digital Media Team – Charles & Ivy x Adam Thomas
• Drummond Central & Triumph Motorcycles – The Chrome Collection
• Gardiner Richardson – Space Group
• The Bigger Boat & BeFibre – BeFibre Rebrand
• THG Studios – The Overlap
• Workhouse – Dex Brand Identity

Audio: Crowd Network – Eliza: A Robot Story

Also nominated:

• 7digital Creative & BBC Radio 2 – 21st Century Folk
• The Leith Agency & Covid Aid – The Longest AD
• The Voiceover Gallery Ltd – BMW i Vision Dee
• The Voiceover Gallery Ltd – Dua Lipa: At Your Service – Podcast Localisation
• The Voiceover Gallery LTD – Thomas and Friends: All Engines Go (UK Localisation)

Social Content: The Leith Agency & Tutorial Trolls – Changing Faces

Also nominated:

• Deloitte – LGBTQ+ VR Museum
• Extreme x Alcotraz – serving time (and cocktails) with social
• Fayrli & Le Wagon London
• The Leith Agency & Glen’s Vodka
• The Leith Agency & Hanx – Vaginismus
• THG Studios – Asda Christmas
• Wavemaker UK & Princes – Social Catch of the Day

Advertising Campaign: Below £50,000: Sam Teale Productions – The Go Kart

Also nominated:

• Access Creative College – Tube Takeover
• BGN – Celebrate Every Win
• Dentsu Creative & Ronseal – Concentrate
• McCann Worldgroup, Leeds & John Cotton Group – EarthKind Launch Campaign
• PREMIER & Samaritans – The No Filter Café
• The Leith Agency – Unforgettable Moments
• The Leith Agency & Hanx – Vaginismus

Advertising Campaign: Over £50,000: Drummond Central – Greggs x Primark

Also nominated:

• Dentsu Creative & The Co Operative Bank – Withdraw From This
• Drummond Central & Sergeant Shoutypants – Nuby Rapidcool
• Drummond Central & Triumph Motorcycles – The Chrome Collection
• Extreme x Henry – say hello to Henry Quick
• Gardiner Richardson – Safer Streets
• Reprise & Brooklyn Brewery – From Your City to Brooklyn
• Agent x The City of Liverpool College – Find It Here
• THG Studios – Myp Guru

Production Company: Dead Pixel Films

Also nominated:

• Badger & Combes
• Jen Spence Production

Creative Courage Award: Alton Towers Resort & Smoking Gun – Nemesis: Campaign to Close a Legend

Sponsored by McCann Leeds

Also nominated:

• Drummond Central – Greggs x Primark
• The Audit Lab & UberKinky – Introducing Ruby Payne
• The Leith Agency & Hanx – Vaginismus

Brand Partnership: Drummond Central – Greggs x Primark

Also nominated:

• McCann Worldgroup, Essence Mediacom, Definition, Bullion, Channel 4 & Benenden Health – Time for a Check-in campaign
• PREMIER & Samaritans – The No Filter Café
• TfGM & F92 – Travelsafe: working together to tackle youth antisocial behaviour 
• The Leith Agency – James Bond x Macallan

Copywriting: The Leith Agency & Hanx – Vaginismus

Highly Commended: The Leith Agency & Covid Aid – The Longest AD

Also nominated:

• Different Narrative – Blackout Poetry
• McCann Worldgroup, Leeds & John Cotton Group – EarthKind Launch Campaign
• Schwa – Talking TfGM
• The Bigger Boat & BeFibre – BeFibre Rebrand
• The Leith Agency & IRN BRU – Virgin Bottle

Inspired Space: THG Studios

Also nominated:

• Cantarus
• Colony CoWork
• Imageco & Antalis Sustainability Street
• Rosebank PR & Communications x Lancashire Teaching Hospitals NHS Foundation Trust – Royal Preston Hospital project

Rebrand/ Launch/ Activation: McCann Worldgroup, Leeds & Birmingham – Birmingham Commonwealth Games 2022 x Reveal untold greatness

There were two highly commended winners for this award

Highly Commended: Northstone – The New New Build

Highly Commended: Smoking Gun – Launching Alton Towers Resorts newest ride, The Curse at Alton Manor

Also nominated:

• Aire Global & Cadbury Dairy Milk
• C21 Creative Communications Limited & NWEH
• Extreme x Henry – Say hello to Henry Quick
• IPL & EvenGreener – Rebrand
• Jam & Optimus Cards – Think Cards. Think Optimus.
• Magnet – Better. By design
• RMS Creative Communications – Making connections in a new target region
• The Bigger Boat & Govox – Govox Rebrand

Creative Agency: Drummond Central

Highly Commended: The Leith Agency

Also nominated:

• CREATIVE SPARK
• Deloitte 368
• Mednet

Video/TV/Film Ad: Short Form (under 2 minutes): The Leith Agency & Early Birds – Detect Cancer Early Scottish Government

Also nominated:

• Ainsworth and Parkinson Limited & Harringtons Dog Food – Natural Friends 30 second TV ad
• Dentsu Creative & The Co-operative Bank – Withdraw From this
• Drummond Central & Triumph Motorcycles – The Chrome Collection
• McGill Productions – Brother: A Creative State of Mind
• Mediaworks & Straightline Transforming the North East Community
• Other Things – Smalland: Survive the Wilds Launch Trailer
• The Leith Agency – James Bond x Macallan
• The Leith Agency & Wire – IRN BRU
• The&Partnership Manchester & TalkTalk – It Just Makes SenseSense – Pit Stop

Video/TV/Film Ad: Long Form (over 2 minutes): Sam Teale Productions – The Go Kart

Highly Commended: Motiv Productions & Karma Nirvana – Ending Virginity Testing

Also nominated:

• Deloitte – Saving the Voice of Iceland
• Diony – Forbes Burton Make Business Sweet Again Video Campaign
• Dream Beach Media – Visit Malta: More to Explore
• Pace Communications – We are Victory
• Ainsworth and Parkinson Limited & University of Salford – Destination Film

Experiential/Immersive Content: Glasgows – Operation Haystack: The Search Is On – Live, Immersive Escape Room

Also nominated:

• Big Fang Collective x Holdens – AR Christmas 2098
• Deloitte – NSE Webinar
• Feel Created – ACT 360 Project
• Fresh Approach Ltd & Hyundai VEC
• Pikcells – Torginol Floor Configurator
• PREMIER & Samaritans – The No Filter Café
• The Leith Agency – The Macallan x Bentley

Creative Brand: TfGM – Pushing Creative Boundaries in the Public Sector

Also nominated:

• Royal Northern College of Music – Do What You Love

Indie Creative Agency: Drummond Central

Highly Commended: Two Stories

• BGN
• Other Things

Creative for Good Award – Creative Campaign: Dentsu Creative & The Co-operative Bank – Withdraw From This

Also nominated:

• Creative Concern – The Eden Project Climate Positive
• Hitch Marketing & The Intellectual Property Office (IPO) – ‘Wear Real’ counterfeit football shirt prevention, World Cup 2022
• McCann Manchester – Clean Up Your Cloud
• McCann Worldgroup, Leeds & John Cotton Group – EarthKind Launch Campaign
• The Bigger Boat & ANDYSMANCLUB – New website
• The Leith Agency – Unforgettable Moments
• The Pond & Celiac Disease Foundation – iCure Celiac
• Thorite – Behind Closed Doors
• Wriggle Marketing – Wriggle Makes A Better U

Creative for Good Award – Social Impact: PREMIER & Samaritans: The No Filter Café

Also nominated:

• Blush & Eurogroup for Animals – Fur Free Europe
• Bolton Council – Do Something Great, Foster with Bolton
• Drummond Central – Change of Heart
• Fuzzy Duck & GM Mayor’s Charity – 1000 beds for Christmas
• Gardiner Richardson – Safer Streets
• Hitch Marketing, Greater Manchester Combined Authority & Greater Manchester Violence Reduction Unit – ‘Violence isn’t me … I am greater’ violence reduction campaign
• Intergenerational Music Making
• Slater Heelis – Making an Impact for Good
• The Leith Agency & Covid Aid – The Longest AD

Rising Star Award: Maisie Trelfa – Digia

Sponsored by Dentsu Creative

The winner was decided by a combination of judges scores & public vote.

Also nominated:

• Callum Walker – Other Things
• Daniel Bate – Visions Design
• Debbie Morgan & Mairi Wilson – The Leith Agency
• Henry Crompton – Dawn Creative
• Jess West – Drummond Central
• Liv Shaw – Badger & Combes
• Madeleine Crossling – Reprise
• Marion Miranda & Joe Sayer – The Leith Agency
• Sam Teale – Sam Teale Productions