The Lucre Group has established an international agency network to enable an “agile approach” to campaign delivery.
L’Attitude is made up of 19 independent agencies from Europe, North and South America, the Middle East and Asia.
Described as a “hub for showcasing ideas, creativity, global insights and best practice” the portal has been set up to help members find international agencies in the right sectors.
“In an ever more connected world, having the ability to quickly and effectively deliver impactful campaigns across other territories has never been more important. We have a brilliant array of outstanding agencies in the network, that work across our core sectors in Europe, North and South America, the Middle East and Asia,” explained Sophie Spyropoulos, Owner Director of Leeds-based The Lucre Group.
“We’re already seeing a huge amount of collaboration amongst our members. It’s fantastic to see L’Attitude coming to life, and we look forward to growing the depth and breadth of the network members over the next year.”