Sarah Alcock has joined Ponderosa as its new Client Services Director.
Alcock has a career of more than 25 years both in-house and on the agency side. This includes as Head of Digital at ScS, and Client Services Director at Drummond Central and Woven Agency.
“Sarah has an impressive track record of developing and leading on digital and e-commerce strategies in integrated agencies as well as in-house, which will add huge value to our growing roster of clients,” said Richard Midgley, CEO at Ponderosa.
Her role at the Leeds agency will be to drive commercial growth across its client portfolio and providing guidance to its client services teams.
“I’m thrilled to be joining an agency with such a talented team and diverse skillset,” she said.
“My in-house experience has given me a unique understanding of the challenges and pressures our clients face. I’m excited to support the client services teams in delivering smart, creative, and timely campaigns that genuinely make a difference.”
Ponderosa is part of Audience Collective.
