PHD Marketing in Wakefield is marking its 10th anniversary with a full rebrand.
Now called Think B2B Marketing, the agency explained that this reflected its “substantial growth and its evolving approach to meeting the complex needs of today’s B2B companies.”
“To stay at the forefront, we always need to be able to adapt, change and grow. That’s exactly what we’re doing with our new identity. Ten years ago, I was working in-house, frustrated with marketing agency partners that didn’t ‘get’ our business or our industry. I knew there had to be a better way, and I was certain other businesses felt the same way,” explained Joanna Stephenson, Managing Director.
“So, I took a risk and rolled the dice. We started PHD Marketing with little more than a strong industry network, a team of three, and a whole lot of ambition. Our goal was simple: to be the agency we wished we’d had when we were on the client side. We focused on combining deep industry knowledge with marketing expertise, filling a gap that many B2B companies were struggling with.
“Fast forward to today, and that risky move has paid off beyond our wildest dreams. We’ve grown from a small team to a workforce of over 20, serving more than 40 clients globally – some of the biggest in their respective fields.”
Of the new name and rebrand, she added:
“Our rebrand to Think B2B Marketing reflects this evolution and our commitment to strategic, results-driven marketing that truly understands the industries we serve. It’s about doubling down on what’s made us successful – our ability to think strategically about our clients’ needs from a position of expertise and deliver campaigns that make a real impact. This rebrand is our way of saying to the B2B world: when you need a marketing partner that truly understands your business, Think B2B Marketing. Think us.”
Stephenson stated that they were now ready for the “next phase of their growth journey.”
“This rebrand isn’t about changing who we are, it’s about doubling down on what works – the strategic thinking and industry expertise that have given us such a strong position in just our first 10 years. Just imagine what we can accomplish over the next ten!”
