Perfect Storm delivers slick new website for natural oils

Leeds digital agency Perfect Storm has delivered a new website for natural oil expert O&3 as part of the significant digital brief it has won from the company.

O&3 provides oils to some of the biggest brands in industries including pharmaceuticals, FMCG, cosmetics and animal care.

Winning a competitive pitch against two other Leeds agencies, Perfect Storm was tasked with creating a new website for the brand, which has just gone live at www.oand3.com.

O&3 was recently acquired into the IMCD group, with Perfect Storm assisting the company in its aim to achieve domination in the sector across the world, through enhancing its digital-first marketing strategy.

Adam Errington and Dave Nutter founded Perfect Storm as a challenger agency in 2016, aiming to do things a better way. Adam said: “O&3 is an exciting disrupter in its sector, run by a well-known and well-respected family in the industry. It most definitely deserves wider recognition for what it does and the company needed increased digital visibility and accessibility to help them gain cut-through.

“As a first priority, O&3 required a website which better served its customers, who are large corporate buyers of essential oils and formulators. With a database of over 850 products it was important the site was easy to navigate and user-centric. The new site will help them to cement their position as a truly global brand working to create a sustainable future.”

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