O Communications in Newcastle, has been appointed to handle the public relations for intu Metrocentre and intu Eldon Square.
“intu not only has a huge presence in the North East but is one of the most recognised shopping centre networks in the UK so securing it as a long-term client is great news for us,” said O’s Owner and Managing Director, Kari Owers.
The agency has also been given a new contract with Fenwick Newcastle, and will also build brand awareness for menswear firm, Master Debonair.
“Master Debonair is a shining example of an emerging, homegrown retail brand making waves in the industry. We’ve kicked off a national influencer relations campaign for them by leveraging stylish celebrity ambassadors with a large social media following,” continued Owers.