Manchester’s MC2 has landed a new contract with Radius, currently the 23rd-biggest privately owned company in the UK with revenues in excess of £3bn.
The deal will see MC2 reviewing Radius’s brand positioning and go-to-market offer before carrying out a brand refresh, full rebuild of the corporate website and the creation of supporting brand assets. This work will lay the foundations for Radius’s next phase of growth, as it continues to scale organically and through acquisition.
Radius, which was founded in 1990, is a global provider of sustainable mobility, connectivity and technology solutions. It employs over 2,300 people across 18 countries and five continents, supporting an active customer base of more than 300,000.
Radius is now focusing its efforts on supporting the energy transition in transportation and transforming the way businesses operate through data-driven, tailored approaches to achieving a sustainable future.
Employee-owned MC2 is one of the North’s biggest independent marketing and communications agency, employing around 40 staff and working with blue chip clients including BankiFi, Deloitte and the government-backed British Business Bank.
Jonny Saatchi, MD of MC2, said: “The Radius story is nothing short of astounding, so we are immensely proud to be supporting the team on their journey. It’s a pleasure to be working with such a forward-thinking tech company that is truly transforming businesses worldwide.”
