The Strong Agency is to manage the communications for the Manchester Art Fair for the fifth consecutive year.
The North West agency has been brought in by EASELprojects to raise the profile of the event and drive visitor numbers.
“The team’s reappointment is testament to the creative thinking, hard work, and incredible outcomes delivered by The Strong Agency over the past five years,” said Sophie Helm, Director of Manchester Art Fair.
“Their passion for the event is unwavering and The Strong Agency a valued extension of our marketing and event team.”
Established in 2008, Manchester Art Fair is one of the largest art fairs in the UK and has amassed over £7m in art sales since inception.
This November, over 170 UK and individual artists, galleries, and artist-led spaces will come together at Manchester Central, along with a programme of high-profile talks, immersive experiences, and workshops.
“Designed for the collector, curator and the simply curious, Manchester Art Fair is a significant date in the UK & European cultural calendar,” added Julie Wilson, Founder of The Strong Agency.
“We’re delighted to have the opportunity to further elevate the profile of the highly coveted event as we count down to the fair’s most impressive edition to date.
The Strong Agency’s appointment comes following an in-depth strategic review of Manchester Art Fair and the event’s PR and marketing strategy.
