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Manchester agency signs up with “world’s largest children’s play structure”

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Manchester digital agency Ultimate has been appointed technology partner for Lilidorei at “ the world’s largest children’s play structure” at The Alnwick Garden.

The magical village of Lilidorei, a £15m project which will bring a whole world of mythical creatures to life, connected via giant slides, zip wires and climbing structures, is set to be one of Northumberland’s must-see attractions when it opens in Spring 2023.

Ultimate will be working in partnership with the team at The Alnwick Garden and web agency Blumilk to bring the project to life digitally and facilitate a seamless online ticketing journey.

Jon Walker, CCO at Ultimate said: “We’re really looking forward to working with such an inspiring and innovative attraction! Ticketing systems can be challenging and make or break the customer’s experience when it comes to planning a visit. We’re excited about creating the very best human-first booking journey for visitors and producing a booking experience befitting of this brilliant attraction.”

Lilidorei at The Alnwick Garden will also be featured in a six-part documentary on Channel 4, which will tell the story of its inception through to its grand opening later this year.

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