Lisbon launch for Leeds firm’s new AI marketing analytics platform

ASK BOSCO, the Leeds-based AI marketing analytics platform for retailers, brands and marketing agencies, is launching its new AI reporting suite at Web Summit 2024 in Lisbon this week.

The new platform offers brands and agencies instant reporting insights, fully customisable dashboards and the ability to ask questions about data and metrics.

Recent research conducted by ASK BOSCO showed that a staggering 75% of marketers have dismissed agencies due to inadequate reporting, highlighting a desperate need for clarity, actionable insights, and transparency.

The ASK BOSCO AI Reporting Suite addresses key pain points such as data fragmentation, inefficient reporting, and lack of accessibility to actionable insights and empowers teams at all levels to make informed decisions quickly, eliminating the chaos of data fragmentation and inefficient reporting that stifles growth.

The suite addresses core challenges, offering features such as a unified dashboard, customisable reports, 70+ pre-built reports and AI search functionality.

By leveraging AI-driven insights, businesses can optimise performance across all marketing channels, ensuring that every pound, euro or dollar spent delivers maximum ROI. The customisable reports foster greater transparency, reinforcing agency-client relationships.

Founder and CEO of ASK BOSCO John Readman said: “Many companies waste precious time navigating disorganised data across multiple platforms such as Google Analytics, Meta, and Shopify.

“Our AI reporting suite centralises all your essential metrics, with customisable options that fit your unique business needs, from SEO and PPC to eCommerce. With powerful AI search functionality, users can ask questions in plain language and get immediate, actionable answers – no more hunting through spreadsheets or disparate dashboards.

“With the ASK BOSCO AI reporting suite, you gain the power to design reporting that fits your unique business needs. It eliminates guesswork and helps teams make quicker, smarter decisions based on a single source of truth.”

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