Leeds-based PR and social media agency Umpf has been appointed by lifestyle hotel brand Cook’s Club to launch new hotels in Greece.
Following a competitive pitch, the agency will work to support the brand with lifestyle and consumer PR, trade PR and influencer engagement.
Cook’s Club currently has 10 hotels and will launch a new hotel in Rhodes and Corfu this year.
Marisa Aranha, head of commercial, overseas hotels at Fosun Tourism Group which owns the Cook’s Club brand, said: “We’re excited to work with Umpf to put Cook’s Club in the spotlight as the appetite for travel and holidays continues to grow.”
Umpf’s clients include 4lite, Bluewater shopping centre, Cafédirect, Harrison Spinks, Keepmoat Homes and the NHS.
