Digital agency Bolser has had its contract with the National Theatre at Home streaming service extended.
The Leeds-based agency, that counts Microsoft, Xbox, The Football Foundation and Portakabin as clients, recently led a successful, global SEO and app store optimisation programme for the NT’s flagship theatre home streaming service.
Productions of Vanya, starring Andrew Scott, and People, Places & Things with Denise Gough, recently premiered to a worldwide audience on the platform.
“Since we have started working with Bolser, we have seen an immediate improvement across our SEO KPIs,” said Callum Stewart, Head of National Theatre at Home. “I’m delighted we can continue this work with them going into our busiest period of the year.”
Over the next quarter, Bolser will help drive new customers to the NT at Home platform, with seasonal marketing content including a focus on Christmas gifting subscriptions, to further grow the platform’s audience.
Dominic Howe, client services director, Bolser, said: “Working with the National Theatre team to help diversify and amplify their online audiences has been a real pleasure and we’re thrilled to extend the partnership.”
The National Theatre makes theatre that entertains and inspires using its creativity, expertise and unique reach. It shares unforgettable stories with millions of audience members across the UK and around the world, on its own stages, on tour, in schools, on cinema screens and now on streaming at home too.
