Leeds-based CDS has hired Geoff Barraclough as its data Services Director.
It explained that the senior hire was in response to the exponential rise in digitisation as organisations “struggle to visualise, understand, and harness the wealth of insight available to them.”
Baraclough spent more than a decade at specialty pharmacy, Sciensus (previously Healthcare at Home), rising to the role of Head of Business Data. At CDS he will be responsible for driving intelligent decision-making for private and public-sector clients, using data.
“I want to build and embed a culture within CDS that seeks to define success by measuring real-world data outcomes,” he explained.
“The goal is to take our customers on a journey to understanding how to implement processes and bolster capabilities – ultimately, making the cultural changes required to ensure data is both secure and being used to its full potential.”
CDS has a staff of 170, working with organisations including NHS, Insight Investments, the Metropolitan Police Service and Yorkshire Water.
“Technology, data, and process ecosystems are increasingly entwined in the drive towards digitalisation across both private and public sectors,” said Clare Gledhill, Operations Director at CDS.
“Central to this is how organisations both interact with and utilise data. The difficulty with having access to increasing amounts of intelligence is the inability to make the best use of it. The appointment of Geoff will ensure CDS is best positioned to respond to this challenge.”
