Home has acquired fellow Leeds agency First 10 Digital, its second acquisition in three months.
Founded in 2010, First 10 Digital is a 32-strong digital experience agency whose clients include PUMA, Tilda and Boots Hearingcare.
Home said the deal, which takes its headcount to 240 with a combined turnover of around £40m, would bolster its digital marketing and technology offering.
First 10 Digital’s MD Chris Soames and Danyl Bosomworth, creative and strategy director, will join Home’s board of Directors. It will rebrand as Home, with staff remaining at its city centre office in Leeds Dock.
Dave Sewards, group chairman at Home, said: “The people, clients, quality of services and outputs made the First 10 deal a no-brainer for us.
“The fit between them, their business and Home soon became apparent when discussing our long-term visions.