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Today, we can also reveal the latest keynote speaker for the expo, Google’s Mobile Performance Lead, Natasha Kosoglov.
Natasha will speak at the keynote theatre about ‘The Need For Speed: How To Win the Race’ – a session that will explore how mobile optimisation ultimately enables companies to get to customers quicker.
Natasha has spent the last five years analysing and understanding how mobile is changing. Prior to Google, Natasha has spent her career working in the search engine space as well as gaining experience in the agency environment.
As the Mobile Performance Lead for the UK, she works with Google’s top partners on their mobile web strategy as the digital behaviour shifts to a mobile-first world.
Natasha Kosoglov, Google’s Mobile Performance Lead
Her role involves ensuring Google’s top partners make the mobile web work for their business via great UX and speed improvements, through the adoption and utilisation of accelerated mobile pages (AMPs) and progressive web apps (PWAs).
The session will include a deep dive into several case studies, providing attendees with specialist knowledge and analysis from the recognised web expert.
Other keynote speakers that have already been announced include Co-op’s Head of eCommerce and Head of Digital Marketing, Social Chain’s Managing Director and the Microsoft AI Lead of IBM.
Besides inspiring talks from industry leaders, delegates will meet the likes of YouGov, ShipStation, AdRoll, Klaviyo and many more exhibitors yet to be announced.
Digital City Expo is a two-day showcase of everything the digital sector has to offer ambitious and high-growth businesses.
It brings together years of successful industry events such as Marketing Show North, eCommerce Show North and Tech Show North but expands its remit to include more of the country’s exciting digital prospects.
The expo will attract companies from across the UK and further afield, looking to tap into the North’s significant marketing, eCommerce and tech spend in 2020 and beyond.
Want to be involved in Digital City Festival? Find out more on the official website…
Find out more about Digital City Festival
