Latty returns to Liverpool as Commercial Director

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Liverpool FC has announced the return of Ben Latty to Anfield.

Latty has been named the club’s Commercial Director, having spent a year as Group Commercial Director at Bristol Sport.

In his previous 8 years at Anfield, he held a series of partnership roles, including 2 years as VP, Global Partnership Sales.

“I’m delighted to be re-joining Liverpool Football Club as Commercial Director,” said Latty, who’s also worked at Fulham FC and the National Basketball Association.

“It’s an exciting time for the Club on and off the pitch and I look forward to working with my colleagues to continue to accelerate the Club’s commercial growth.”

His main focus will be to lead the club’s partnerships team and develop commercial revenues. Latty will also be a member of its Executive team.

“Ben has always been held in high esteem by colleagues and external stakeholders alike and was responsible for some of our most significant partnerships during his time,” added Billy Hogan, Chief Executive, Liverpool FC.

“He will continue to drive our commercial business forward and we’re really looking forward to him reconnecting with the team here.”

He joins the club in March.

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