Kagool has partnered with Manchester Metropolitan University to launch a new graduate scheme aimed at fixing the digital skills gap.
The Manchester agency invited 2019 graduates to present solutions to a digital marketing problem, with the opportunity of gaining a place on the second phase of the training scheme.
The first two graduates, who achieved first-class honours in their degrees, completed their initial training and actually went on to secure full-time roles at the agency’s city centre offices.
Craig Johnson, Director at Kagool, said: “We’re delighted to have gained two ambitious and talented graduates to Kagool’s growing Manchester team. The scheme has been a huge success and is certainly something we’re keen to repeat next year.
“The recruitment of young talent in to the industry and addressing the ‘digital skills gap’ have been hot topics in the sector for a number of years. Kagool are proud to be taking the lead and we look forward to seeing other digital agencies following suit.”
Jeff McCarthy, MMU Senior Lecturer, added: “We’re absolutely delighted to see the hard work and dedication of Claudia and Dan rewarded with permanent appointments at Kagool.
“They are fantastic examples of how the digital skills gap can be addressed through collaboration. We very much look forward to continuing our work with Craig and the Kagool team.”