JD Sports, the leading retailer and etailer of sports, fashion and lifestyle brands is hitting the road this August with its Click Refresh Back-to-School Tour.
The tour, taking place on the hippest school bus you’re likely to see this summer, gets underway at London’s Westfields on August 17 and calls in at Birmingham Bullring on August 19 before climaxing at Liverpool One on Sunday August 21.
As well as helping kids to make sure they head back to school in head-to-toe style, The Click Refresh school bus will offer customisation of footwear and bags bought from any JD Sports store on the day courtesy of artist @Mattcustoms, gaming stations and appearances from stars from the worlds of gaming and entertainment including Wolfiez, Ollie Ball, Gorilla, and Rezhexx.
There will also be plenty of banter, back-to-school tips and prizes and, says JD, the opportunity to return to your desk with some added social media cred.
