Manchester-based JBH, which claims to be the UK’s largest independent digital PR agency, has added energy insurance provider Hometree to its list of clients.
JBH’s new client is a challenger brand in boiler and home emergency insurance which “believes in the importance of having a fairer pricing model when it comes to home and boiler cover.”
The JBH team will be working to increase the Hometree brand’s visibility and awareness through digital PR activity including link-building campaigns, reactive PR opportunities and newsjacking efforts.
JBH co-founder Jane Hunt said: “I’m extremely proud to welcome Hometree to the JBH family. They are a challenger brand making waves in the home and heating insurance industry and they have big objectives that I know our team will rise to the challenge for. Our performance-centric approach to PR and SEO means we’re an agency that’s very well placed to deliver PR activity that doesn’t just build brand awareness and backlinks, but also ensures we’re hitting those wider marketing and commercial objectives for our clients at a time when it couldn’t be more relevant.”