Subscribe to the daily newsletter.

ITV clocks year’s biggest audience for England v USA

screenshot2022-11-27at184010

The biggest UK audience of the World Cup so far watched England v USA on ITV1 on Friday night.

A peak of 18 million viewers tuning in to see the Three Lions held to a draw in their second match of the tournament.

The audience figures, which encompass all viewers across television and non-TV devices, were higher than the launch of I’m a Celebrity, Get Me Out Of Here, which also made it ITV1’s most watched programme this year. The huge audience also helped make the day ITV1’s best Friday in more than a decade

ITV had its biggest day of the year for streaming, and third biggest on record, with 18m streams.

It also attracted the biggest 16-34 audience on any channel so far this year, with 2.0m – 85 per cent of viewers in the demographic – watching the game.

Subscribe to the Prolific North Daily Newsletter Today!

Want all the latest content from Prolific North delivered direct to your inbox daily? Of course you do!

Related News