Everton has announced its latest sponsorship deal, with eToro becoming its Official Online Trading Partner.
eToro specialises in fintech and works with a community of more than 11m users, providing access to crypto currencies.
“We’re delighted to partner with Everton and join the club at an exciting time before the start of the season,” stated Iqbal V. Gandham, eToro UK Managing Director.
“As a global investment platform we believe in relationships, and look forward to being a part of the club and engaging with the fans over what we hope will be a successful season on Merseyside.”
The deal means that the organisation will get exposure on Everton’s marketing assets and a presence at Goodison Park on matchdays.
“We are delighted to welcome eToro to our portfolio of Official Club Partners. We look forward to developing our partnership and are excited to see what can be achieved by bringing blockchain technology into the world of football,” added Alan McTavish, Commercial Director at Everton Football Club.