Steve McCarron has been appointed managing director of gyro UK’s Manchester office.
McCarron joins from Cheetham Bell JWT, where he has been managing director since November 2014 having been head of planning there since 2008.
Prior to Cheetham Bell JWT, he was head of media arts at TBWA\Manchester.
gyro Manchester’s client list includes Marshalls Plc., FSC, DuPont, Opus Energy and Tate & Lyle.
Kate Howe, CEO of Dentsu Aegis-owned gyro UK, said: “Since gyro became part of Dentsu Aegis Network in 2016, our Manchester office has gone from strength to strength thanks to a raft of new business wins and significant client growth.
“Steve brings a wealth of experience from creative and media roles which fits perfectly with gyro’s full-service offering.”
John Mathieson, COO of Dentsu Aegis Network North, said: “This is a significant appointment for Dentsu Aegis North as we continue to develop our creative offer within the group.
“More and more clients are demanding integrated expertise in their communications and as B2B creative and media specialists, gyro supports our unique operating model of being able to deploy specialist agencies to deliver end-to-end solutions for the brands we work with. Steve will be key to delivering growth and championing our creative capabilities across the region.”
