Luxury travel company, Oliver’s Travels, has worked with The Gate on its biggest multichannel campaign to date.
It’s centred around a documentary-style film, which follows a family from the moment they board a plane, through every experience they encounter during their holiday.
The content will be released across social platforms, television, online and paid media.
“It was key to our creative that we wanted to use a real family to show how the experiences of an Oliver’s villa can be enjoyed by all ages and help craft memories that last a lifetime,” explained James Shannon, Producer at The Gate.
“We planned a considerable amount of flexibility into the shoot to ensure it was as natural and offered us the most variety of content options as possible. We captured footage that could be used in a documentary but also used in our social videos.”
It was filmed on location in France and directed by James Clancy.
“Working with The Gate couldn’t have been a smoother and more rewarding process. From day one they were very diligent and organised but also extremely creative and on-point. They understood the brief and requirements perfectly and delivered film content that was extremely engaging, captivating and unique,” added Maria Serna, Head of Marketing at Oliver’s Travels.
