Performance marketing agency Journey Further has appointed Thierry Ngutegure as Head of Insight.
Prior to joining Journey Further, Ngutegure held the role of Head of Data Insights at Rise at Seven and has previously worked at Sheffield agency Jaywing.
In his new role at Journey Further, he will be based at the agency’s Leeds headquarters and will be tasked with growing the agency’s data function into a market-leading insights offering, which will integrate across the agency’s brand, creative and digital channel teams.
He will work closely with James Addlestone, who was recently appointed as Chief Strategy Officer, and Ben Ducker, Executive Creative Director.
Thierry Ngutegure, Head of Insight at Journey Further, said: “I’m excited to bring a fresh, creative and diverse approach to Journey Further’s insights proposition. I’ll be building on the incredible work the team has cultivated, using data to build and supercharge the world’s leading brands.”
James Addlestone, Chief Strategy Officer at Journey Further, added: “A market-leading insights offering is essential to further develop our strategic capability to create the performance brands of tomorrow. I’m very excited to have Thierry on board to help grow the proposition, and continue Journey Further’s rapid growth.”
The agency recently reported revenues of £9.2m in its fifth year of trading and has offices across Leeds, London and Manchester.
