Peter Salmon, the former BBC North head who oversaw the corporation’s set-up of its Northern base in Salford, has revealed his return as as an advisor to help MediaCity become an “even bigger success”.
He revealed the news in a new ‘This is MediaCity‘ podcast, which launches today and delves behind the scenes at Salford’s MediaCity featuring its talent, creatives and innovators.
The first episode ‘Time to shout now’ features Peter Salmon who reflects on the seismic shift of 3,000 BBC employees from London to Salford over a decade ago, and how he’s back to help shape the next ‘exciting phase’ of MediaCity.
“Peel brought this incredible initial energy and pride to it [MediaCity], and then at some point like all good sports events, the baton gets passed to another party in the same way people took over from me at the BBC,” he tells Stephen Chapman, host of the podcast who is also journalist, producer and founder of 39 Pictures. He goes on to explain how new owners Landsec have brought renewed energy and investment to MediaCity.
“It’s both familiar to me but strangely different,” he says about his return. “I’m excited by it, I feel like I’m renewing my vows to make sure this place [MediaCity] goes on to be an even bigger success.”
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The podcast is produced on behalf of MediaCity with a team of recent graduates from The University of Salford from their new base in MediaCity’s recently launched Content Studio.
Stephen Chapman, founder and creative director of 39 Pictures said: “’This is MediaCity’ promises to be an exciting, inspirational and lively podcast which will showcase MediaCity’s finest from rising stars to famous faces as well as creatives and innovators who are breaking boundaries on a daily basis.”
Caroline Aikman, director of marketing and place added: “This is the first time MediaCity has launched its own podcast and it’s great we can now share the stories and achievements of our community in a way we’ve never done before. We’re delighted the University of Salford graduates are using their skills and talent to produce it – giving them valuable hands-on experience which will springboard their careers at MediaCity.”
