The Fearless Academy is coming to Manchester, and it plans to train 1,000 people in a range of digital skills over its first three years.
The academy is from VC platform Fearless Adventures, founded by former Social Chain entrepreneur, Dominic McGregor, alongside David Newns and Charlie Yates, and designed to boost digital skills in the North West.
The academy will launch its first bootcamp in September, offering courses designed by the industry, for the industry. It will nurture, coach and develop anyone looking to retrain or upskill in all things digital. Bootcamp specialisms include SEO, PPC, graphic design, web development and more.
All of the academy’s tutors are experienced marketing professionals from Fearless Adventures and boast experience working with high-growth global brands including The Hut Group, Unilever, E!, Aldi, Logitech and Superdry.
Fearless Adventures’ talent team, headed up by Alex Hayes, will also support students find employment once they have completed the 12-week course, from helping them prepare for interviews to hosting career days where students can network with potential employers.
The Fearless Academy’s co-founders have collectively been at the forefront of the digital marketing industry for the last 20 years, building and scaling global businesses, including Manchester-headquartered Social Chain and Liverpool-based Nerudia. Both Dominic McGregor and David Newns took alternative paths to business success. The former dropped out of university while the latter bypassed it in order to found and grow digitally-driven global firms. Now, not only do they have large networks of professionals looking for talent, but they also source it for investees in their venture capital platform, Fearless Adventures.
McGregor said: “As a business leader, I’ve seen firsthand how taking chances on young talent can transform a business. But sourcing the right people is becoming one of the biggest issues for businesses. There’s a real skills gap for digital marketing experts that is constantly widening. Our mission is to reverse this trend by upskilling the next generation of ambitious talent.”
Fearless Adventures promises a new type of venture capital platform, injecting not only cash into the direct-to-consumer (D2C) businesses it invests in, but also supporting them with best-in-class digital marketing and top-flight digital talent to help them scale.
