Everton and Castore have taken inspiration from a baseball game between the Chicago White Sox and New York Giants at Goodison Park for the club’s third kit.
It continues a celebration of the historic ground in its final season as the home of Everton FC.
The game between Chicago White Sox and New York Giants took place almost a century ago, on 23rd October 1924.
“We have used Goodison as our inspiration for all three of this season’s kits. The home kit is a classic Everton look but with a nod to the Club’s first ever crest. The away kit is inspired by great Goodison night matches and the famous atmosphere created under the lights. This kit is about acknowledging Goodison’s versatility and the stage it has provided over more than 130 years,” explained Tom Beahon, co-founder of Castore.
“We wanted to remind people that it has not only hosted the great Everton teams of decades gone by but been a part of the wider sporting fabric and story.”
A Grand Old Team. ⚾️
— Everton (@Everton) August 23, 2024
Our new third kit – inspired by a baseball game held at Goodison Park 100 years ago – is out now! pic.twitter.com/B0r5gKF3oH
Baseball has influenced both the style and the colour scheme for the kit, which has a neutral colour palette and subtle pinstripe from a “classic baseball look.” A charcoal V-neck collar with yellow pinstripe is repeated in detailing on the shirt sleeves, shorts and socks.
The accompanying goalkeeper kit is a 2-tone viola purple shirt, featuring a diagonal pattern, with matching shorts and socks.
The marketing campaign features players Dwight McNeil, Beto and Justine Vanhaevermaet, posing on a set with vintage baseball paraphernalia. The campaign’s tagline ‘Grand Old Team’ borrows from the lyrics of the Everton chant of the same name.
For the record, the White Sox beat the Giants 16-11 in the opening game of their European tour.
Everton are set to leave Goodison at the end of the current campaign and move to a new 52,888-capacity stadium on Liverpool’s waterfront.