Cumbria Tourism has released an online travel planner, funded by the European Space Agency.
You. Smart. Thing. has been designed to help visitors plan their trips in the most efficient way possible. As well as journey routes, business can also send out personalised travel plans to customers before they visit and notify them of any travel updates.
Tourism companies can embed it into their websites and add EV charge points to the map.
“It’s a really positive way of promoting sustainable and active travel too, as they can choose the best low-carbon options by mixing travel by train, bus, car, cycle, walking and so on,” explained Gill Haigh, Managing Director of Cumbria Tourism.
“Helping to managing visitors as they journey to and within Cumbria is an important strand of the county’s recently-launched Destination Management Plan and this easy-to-use online tool will not only enhance visitors experiences out and about, but will help will minimise pressure on our world-class landscape.
“We’re proud to be one of the first parts of the country using this innovative new technology and are looking forward to gathering important data about user travel trends for future destination planning too”.
Chris Thompson, CEO of ‘You. Smart. Thing.’ added:
“We are delighted to be supporting Cumbria Tourism and Visitlakedistrict.com in balancing visitor experience and economic growth with environmental sustainability. Using space-based technologies in this way will help to continually enhance our routing algorithm and offer travel options that are optimised to help achieve regional objectives. It represents a step-change in the purpose and utility of travel planning services.”
