Leeds agency Punch Creative has been appointed as Dunkin’ UK’s retained strategic marketing partner, following a competitive pitch process.
Punch Creative will be responsible for increasing brand awareness and boosting its popularity across the UK with creative content, social media management and PR.
The coffee and donut brand, which has a number of store openings planned this year, said the new creative partnership will support its ambitious growth plans.
Michael Johnstone, Head of Operations at Dunkin’ UK said: “Punch won us over with their energy at every stage of the pitch process. They really got under the skin of the brand and demonstrated an excellent understanding of our vision for the future.
“Their bold creative ideas coupled with their strategic, objective-driven approach make them the perfect partner for us as we enter our next phase of growth.”
Louise Wright, Commercial Director at Punch Creative, added: “This really is a dream account for us. DUNKIN’ have given us so much creative freedom and our team has responded with some great ideas. There are certainly some big things to come and I can’t wait to see the results!”
