Manchester-based Anumana has named Ben Ecroyd as its first Chief Commercial Officer.
It comes as the data and AI company seeks to triple the size of its business over the next 3 years.
Ecroyd, who spent 11 years at Equifax, and was CCO at TDX Group will be responsible for protecting and growing revenue from existing clients, winning new clients in existing markets and entering new markets.
“I am incredibly pleased to be joining Anumana at a time when there is so much potential for growth as the demand for automation and AI solutions continues to increase at an exponential rate,” he explained.
“As well as Anumana’s innovative service offering, another key differentiator, from other consultancies, is that Anumana empowers clients to build the knowledge required to become self-sufficient. It is also unique in its extremely high standards of social value and ethical responsibility which are important to me.”
The move will mean reuniting with Anumana CEO, Hemant Patel, who was previously his client at Equifax.
“Ben’s extensive experience and our long-standing working relationship makes him the ideal fit for Anumana. His skill in building client trust, instilling employee motivation, and setting clear commercial strategies will drive our ambitious plans for sustainable double-digit growth, setting us up for success in the new year,” explained Patel.
Anumana’s client base includes Swizzels, MPM Products and KP Law.
