Norwich-based maker and seller of traditional wooden furniture, The Cotswold Company, has appointed Leeds agency CreativeRace to manage its SEO and Digital PR. The appointment follows a competitive pitch process.
CreativeRace will work The Cotswold Company team to deliver an integrated strategy aimed at elevating The Cotswold Company brand and organic success through SEO, covering digital PR as well as technical and content consultancy.
James Birtwistle, marketing director at The Cotswold Company, said: “We’re delighted to be working with CreativeRace to raise our profile online and talk to a wider audience about our whole of home offering.”
“It’s a pleasure to be partnering with an agency that shares our passion for delivering a brilliant customer experience and I’m really excited about what we’ll achieve together.”
Oliver Lee, commercial director at CreativeRace, added: “When engaging with new clients we look at ways to deliver significant impact as quickly as possible. We managed exactly that within the engagement process with The Cotswold Company, diagnosing and fixing a longstanding challenge that had hounded the company for over 10 years, through multiple agency engagements.”
“The Cotswold Company is a superb brand with incredible heritage and quality and we’re proud to be working with them. It is testament to our highly experienced SEO and Digital PR team that we’ve been chosen by James and his team.”
Founded over 25 years ago, Cotswold Company is committed to reducing waste, energy use and carbon footprint and creates its rustic wooden furniture from responsibly sourced timber. CreativeRace has been in the business of marketing for over 40 years, and Cotswold Company joins a client list including the likes of Asda, Greggs, and Majestic Wines.
