Digital marketing agency, connective3 has announced that its UK digital PR department has been appointed by student accommodation search engine Mystudenthalls.com, to run its UK strategy.
Following a competitive pitch process connective3 has been appointed to deliver an always-on digital PR strategy consisting of audience-focused campaigns and authority-led, advisory content to support Mystudenthalls.com’s goal of being the UK’s number one student accommodation go-to by increasing brand awareness and bookings.
connective3 was chosen following a highly competitive pitch process and stood out due to its industry and media landscape expertise and its proven track record of delivering PR strategies that support wider business goals.
David White, content marketing director, said: “We’re delighted to partner with the Mystudenthalls.com team to support their business goals and help drive their organic performance forward.
“We ensured that our pitch showcased our extensive experience of the market and highlighted our knowledge of the sector, audience interests and needs, to ensure Mystudenthalls.com are with them at every step of their journey.
“We’ll be taking a fully collaborative approach to our strategy, working closely with their internal team and we can’t wait to see where we take the brand.”
Mystudenthalls.com added: “connective3’s combined skillset and experience across both digital PR and Organic search was of particular interest to the business, this twinned with their proven track record of delivering viral campaigns that can reach notoriously difficult target audiences made connective3 a great fit as our new Digital PR partner.”
